Mission and Vision

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The DVBA Mission is to nurture and promote the vitality and vibrancy of downtown Victoria and its business community.

Our Vision is to be the authority on all things happening in Victoria’s downtown core.

Guiding Principles

The Downtown Victoria Business Association is committed to:

  • Being focused and strategic in deployment of resources
  • Being accountable, fiscally responsible, and transparent
  • Being responsive to the needs and expectations of stakeholders
  • Acting with integrity

What's a BIA?

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Business Improvement Areas (BIAs) are the hub for all things business, cultural, civic and community. BIAs typically develop and undertake programs to improve and beautify the Improvement Area, to promote the districts and the businesses within it, to bring customers to the area, to stimulate the economy, and to support the community.

These programs can include physical improvements to the area, events and activities, promotional activities, decor and enhancements, advisory and advocacy, and member communications. These programs typically aim to keep the BIA area foremost in the public’s mind as an attractive, pleasant place to shop, to be entertained, to work, and to live. 

For many BIAs, the social wellbeing of the community is very important. Many BIAs have programs that deal specifically with homelessness, graffiti, crime prevention, safety, transportation, accessibility, density, green spaces, and other issues. In addition, BIAs have expanded their roles to include business recruitment to their list of goals.

Our History & BIA

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The Downtown Victoria Business Association (DVBA) was established as a not-for-profit organization in 2005 through a municipal bylaw in 2005. We are what’s known as a BIA, or Business Improvement Area. The bylaw established that all businesses within the DVBA’s boundaries are automatically DVBA members. The DVBA is funded through a special levy (tax). The cost of a membership (tax levy) is based on the property’s commercial assessment. Members do not have to pay any additional fees outside of the levy managed via their regular property tax payments with the City of Victoria.

We are a not-for-profit organization, under the direction of a volunteer board of management. See who’s on our board here.

The DVBA works diligently to improve the lines of communication between businesses, the community at large, and the City of Victoria’s council and staff.

We strive to create a vibrant community and a prosperous economic environment to make Downtown Victoria the region’s destination for business.